Data-driven gifting trends from Shopify stores around the world.Actionable insights. Updated daily.
Gift Pulse turns gift order data into actionable insights for Shopify merchants. Here's what it reveals about why shoppers gift.
Canadian shoppers gave get-well gifts real room this week while Britain spent it on birthdays. A look at how gifting patterns change by country.
Friends sent 26% of this week's gifts, new baby gifting climbed again, and more than half of all gifting crossed a border.
Gift boxes, cards and wrapping paper led this week's gifted products, edging past necklaces and books. See what shoppers are sending worldwide.
Notes full of love and kind, caring notes sat behind seven in ten gifts this week, while get-well gifting quietly grew. See what shoppers are feeling.
September has almost no gifting holidays, yet gifting held steady. Birthdays took four in ten gifts and Christmas already leads the named occasions.
Jewelry shops handled 19% of worldwide gifting this week, led by birthday necklaces and bracelets. See what else moved, including early Christmas gifts.
Birthday gifting made up 71% of British gifting this week while American shoppers spread across new babies, thanks and comfort gifts.
Thank-you gifting held at its recent high for a third straight week, while a quarter of all gifts arrived with no occasion attached.
Books reached 11% of gifting this week, level with necklaces, while boxes led the mix and birthdays climbed back to four in ten gifts.
Notes full of love reached 36% of gifting this week, birthdays took four in ten gifts, and over half of gifting crossed a border.
Father's Day was the most-named occasion in gifting worldwide this week, and Australian shoppers finished early. Here is what the calendar is doing next.
Nearly one in five gifts this week came from a food or drink shop, with boxes, wrap and chocolate leading. See what merchants can learn.
Gifting spread across ten languages this week, with Britain, Australia and the Emirates carrying much of it and Father's Day pulling Australia early.
Family members were behind 40% of gifting this week, with new baby gifts and Australian Father's Day parcels close behind.
Cards, wrap and boxes led this week's gifting products, while thank-you gifts grew for a fourth straight week on wine and bouquets.
Gift Pulse turns trending gift orders into actionable insights.Try Wrapped free on Shopify.
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